Imagine still having the cell phone you had two years ago? What feature would you be missing out on? How would it impact the way you do business and develop relationships. Six Degrees SEO offers several options when it comes to Mobile Marketing:
Mobile Apps
What’s your favorite app? You’ll likely have a few favorites. What determines the winning app depends upon what you use it for and what you expect from it. What’s the appeal of an app? Is it sophisticated features? Or can the most simplistic application steal your heart in a different way. Sometimes the simple things are the finer things.
Apps can be considered cool or hot, but there’s a few strings attached:
- The app must perform.
- The needs of the end-user must be met.
- The end-user must use the application the right way.
These core elements will ultimately define an app’s effectiveness and its fate.
Does your business have an app? A better question is does your business need an app? The first thing to consider is what you desire for your business. How could the application best serve you?
Here are few considerations for deciding if an app may be right for you:
- You can use an app for push notification messages, similar to sending out a text message.
- An app can help lead your customers to “how-to” videos about your products or services.
- You can increase customer loyalty by offering additional instructions for customers using your product or service in real-time.
- You can share videos offering a “sneak preview” or a “behind-the-scenes” look of the experience you can offer or create.
How could you integrate an app into your business? The answer lies in how you desire to best serve your customers. It’s all about how the end-user will benefit. Your customer must be able to use and benefit from what you offer. Ready to put your ideas into motion? Let us help you discuss even more possibilities.
Mobile Website
Your customers are making decisions about more than your products or service. Your customers decide and rate you on how easy it is to find you and do business with you. Are you easy to find though mobile search? Once your customer finds you, are you making it easy to do business? You may be surprised to learn the answer is “no”.
In today’s world, your customers have increasingly short attention spans. Your customers want things done for them. They expect you to make their lives easier not more difficult. If you can’t offer it to them, your customer is quickly off of your website and on your competition’s.
How many customers are leaving you for your competition because your business lacks a mobile website? The fact is people searching on mobile devices have a higher intent to purchase than those searching on a desktop or laptop. So how do you capture this audience?
You gain a strong mobile presence. Here’s a glimpse of what you can offer your customers with a mobile website:
•Tap-to-Call Functionality –customers can instantly connect with you
•GPS – customers can easily find you
•Mobile App icon– your customers can easily find you on their home screen
•Works on most devices – Tested and supported by 98% of all mobile devices
•Updated twice a month – no manually updating, keep up with technology updates
•Easy to Navigate – sites designed for mobile platform, no pinching and zooming
You have customers searching for your product or service daily. You can help them find you easily by doing a simple search on their phone. Your customers can be calling you when their problems are fresh on their mind and they’re eager for solutions. Don’t let the not having a fully functioning mobile website send business to your competition. Your next customer could be less than a “tap” away.
You can have your mobile website up-and-running in as little as two weeks. Get your business a mobile marketing website today.
Mobile SMS
Did you know 90% of text messages are opened within the first minute? How do you communicate with your customer base and entice them with special offers? Text messaging campaigns can help you communicate and entice your customers at just the right time. You can decide when and how often you send messages to specific customers.
Imagine being able to connect with your customers, no matter where your customer is or what they’re doing.
What do you want your customers’ “hungry” for:
- An appointment slot for a facial or massage.
- A special deal or discount you’d like to turn into a limited offering.
- New products or services you’re rolling-out.
- Complimentary products or services to recent purchases.
You can even use your campaign to get your customers involved and excited. You can get your customers forwarding your texts to their friends, especially when enticed with a sense of urgency. Think of other ways to use your campaign:
- Contests
- Donations and pledges
- Appointment reminders
- Surveys and testimonials
- Birthday or Anniversary specials
And more…
Ready for more ideas or help getting your ideas in motion? We can help. Get started with your SMS text messaging campaign today. It’s easy, affordable and effective.
Six Degrees SEO can assist your business in Mobile Marketing by helping you:
- Determine what Mobile Marketing Strategy is right for you.
- Benefit from a full range of mobile marketing options.
- Implement a mobile marketing strategy.
- Attaining the affordability and the profit capability you desire from your strategy.
Get the leverage your growing business needs and deserves from your own Mobile Marketing Strategy.
